Portafolio
:format(webp)/99designs-work-samples/work-sample-designs/5598210/fbc979a7-ccdd-4cce-b0e3-818eb9a7e454 "The goal for StudioBrazil was a business card that was both modern and sophisticated, reflecting the salon's high-end services. I focused on a clean, minimalist aesthetic, using a classic black and white palette with a vibrant magenta accent to draw attention. The front features a powerful image and the salon's tagline, framed by elegant corner marks to create a sense of focus and style. The back prioritizes clarity and readability, utilizing ample white space to present contact information effectively. The result is a chic and professional design that conveys quality and perfectly aligns with the StudioBrazil brand.")
:format(webp)/99designs-contests-attachments/159/159809/attachment_159809471 "For BPC Travel, the goal was to create a modern and energetic logo that instantly communicates their industry. My process began with the initials 'BPC,' forming them into a unique and solid monogram. I seamlessly integrated a stylized airplane, with its flight path creating a dynamic swoosh that unifies the letters and suggests global reach. The color palette of deep blue and warm yellow represents the sky and sunshine, evoking feelings of trust and vacation excitement. The final result is a memorable, versatile, and professional logo that gives BPC Travel a strong brand identity.")
:format(webp)/99designs-contests-attachments/159/159811/attachment_159811989 "This logo concept for Kelley Counseling + Wellness is centered on the theme of personal transformation and empowerment. The design features an abstract human figure with arms raised in a gesture of freedom and joy.
This figure is embraced by leaf-like shapes that evoke a blooming lotus flower—a powerful symbol of purity, rebirth, and rising above challenges. The overlapping transparent shapes create a sense of depth and gentle unfolding. The soothing gradient of green and teal was chosen for its calming and rejuvenating qualities.
The result is a positive and uplifting brand identity that speaks to the journey of self-discovery and achieving one's full potential.")
:format(webp)/99designs-contests-attachments/159/159811/attachment_159811981 "The goal for this design was to create a logo that feels compassionate, professional, and symbolic of growth for a counseling and wellness practice.
The central element is a flourishing tree, a timeless symbol for life, strength, and personal development. At its base, the roots are intricately woven into a shape that combines a heart and an infinity symbol. This represents unending compassion, deep connection, and the holistic, continuous journey of wellness.
The color palette of soft greens and a stable grey evokes feelings of calm, balance, and hope. A clean, modern sans-serif font was chosen to ensure the brand feels approachable and trustworthy.
The result is a meaningful and elegant identity that communicates care, expertise, and a commitment to client well-being.")
:format(webp)/99designs-contests-attachments/159/159405/attachment_159405649 "The goal was to design a sleek, futuristic presentation template for an innovative technology company. The client needed a comprehensive deck that was both visually impressive and easy for their team to update for various business needs, from investor pitches to client reports.
I developed a sophisticated dark-themed design, using deep blues and luminous accents to create a premium, high-tech aesthetic. The abstract background graphics add a dynamic sense of motion and innovation, reinforcing the company's forward-thinking brand.
The template includes a full range of versatile slide layouts—from the title screen to pricing tables and team introductions—ensuring brand consistency across all communications. With a focus on clean typography and a structured grid, the final design is polished, professional, and positions the brand at the forefront of its industry.")
:format(webp)/99designs-contests-attachments/159/159428/attachment_159428167 "The task was to design an informative tri-fold brochure for a specialized dental implant center. The design needed to be professional and reassuring, guiding potential patients through what is often a significant and life-changing decision.
I developed a clean, modern layout using a trustworthy blue and grey color palette to create a sense of calm and expertise. The brochure is strategically structured to answer patient questions, featuring sections on benefits, a simplified treatment breakdown with custom icons, and transparent pricing.
The design heavily utilizes powerful social proof through high-quality \"before & after\" photos and images of smiling patients to build confidence and an emotional connection. Clear calls-to-action, including a prominent QR code, make scheduling a consultation seamless. The result is a marketing tool that builds trust and effectively converts leads.")
:format(webp)/99designs-contests-attachments/159/159405/attachment_159405290 "The goal was to design a vibrant, double-sided flyer for an innovative children's swimming aid. The design needed to appeal to parents by being both fun and educational, clearly explaining the product's unique learning system.
I used a bright, playful color palette and large, joyful photos of children to create an engaging and positive feel. The front of the flyer grabs attention with a strong value proposition and highlights key benefits. The back is dedicated to visually explaining the \"3-Step Progression\" feature—the product's main selling point—using simple graphics and concise text.
To drive immediate sales, I included a prominent QR code linked to the order page, paired with an enticing discount code. The final result is a powerful marketing tool that effectively educates parents and converts interest into action.")
:format(webp)/99designs-contests-attachments/159/159383/attachment_159383383 "The client needed a versatile, double-sided promotional card to market their specialized repair services for motorhomes, campervans, and trailers. The primary challenge was to create a design that was both visually engaging and highly informative.
For the front, I designed a high-impact layout with a sleek, dark background and a prominent vehicle image to immediately capture attention. Key services are highlighted in clean boxes, and a clear call-to-action encourages potential customers to get in touch.
The reverse side is dedicated to function, presenting a comprehensive list of all services in a clean, two-column format for easy readability. Photos of the client's work are included at the bottom to build trust and add authenticity. The final product is a powerful marketing tool that effectively communicates the company's expertise.")
:format(webp)/99designs-contests-attachments/159/159362/attachment_159362395 "The client, a specialist in commercial and multifamily exterior renovations, needed a powerful marketing flyer to showcase their services to a B2B audience. My goal was to create a design that was both professional and visually striking.
I chose a bold, high-contrast monochromatic color scheme to convey strength and sophistication. The design features a dynamic, asymmetrical layout with strong diagonal lines that guide the eye through the content. A key feature is the custom icon set, created to represent each service clearly and elegantly. This makes their extensive capabilities easy to digest at a glance. The use of modern architectural photography establishes them as a key player in their industry.
The final result is a clean, compelling, and memorable flyer that effectively communicates the company's expertise and premium positioning in the market.")
:format(webp)/99designs-contests-attachments/159/159275/attachment_159275617 "This t-shirt was designed for Lakeshore Orthodontics to create a modern and friendly brand identity for both staff and patients.
The front features a clean, minimalist design with a clever typographic twist on the word \"smile,\" replacing the letter 'm' with a custom tooth icon that includes a heart to symbolize care.
For the back, I developed a fun and dynamic mascot—a cheerful tooth character surfing on a wave. This illustration not only creates a memorable and approachable character that appeals to all ages but also creatively ties into the \"Lakeshore\" brand name.
The result is a cohesive, two-sided design that is both professional and lighthearted, helping to create a positive and welcoming experience for every patient.")
:format(webp)/99designs-contests-attachments/159/159303/attachment_159303501 "Website design for \"Backyard Adventures\" with a dual objective: to function as an online store (e-commerce) and to generate leads for their installation services.
The strategy was to create a clean, professional design that inspires trust and a sense of adventure. I used a natural color palette (greens and blues) and action-oriented imagery to emotionally connect with the user. The structure intuitively guides visitors from social proof (reviews and testimonials) to clear calls-to-action, optimizing for conversion.
The result is an effective digital platform that drives the company's two main lines of business: product sales and custom installation contracts.")
:format(webp)/99designs-contests-attachments/159/159273/attachment_159273618 "This project involved creating the packaging and label design for Brulyne, a premium, plant-based protein powder. The goal was to develop an aesthetic that would stand out in the competitive wellness market by conveying purity, quality, and a sense of natural efficacy.
My approach was to merge a clean, almost clinical layout with soft, hand-drawn botanical illustrations. The delicate drawings of coconuts and botanicals immediately communicate the product's natural ingredients and appeal to a sophisticated, health-conscious audience. I created a clear visual hierarchy using a balanced combination of elegant serif and clean sans-serif fonts, making the key benefits—like \"Plant-Based,\" \"No Sugar,\" and \"Glow Support\"—easy to read.
The final design feels both luxurious and trustworthy. The earthy, muted color palette enhances the organic feel, positioning the Brulyne brand as a gentle yet effective supplement for holistic well-being.")
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Hi, I'm Ivan Lagunas. With over 20 years in graphic, packaging, and web design, I've crafted impactful visuals for diverse brands, including Hershey's and Hansgrohe. I specialize in designs that captivate and deliver real results. Let’s elevate your project with quality design.
Miembro desde:
sábado, 16 de septiembre de 2023
Reseñas
"The final design is absolutely stunning — truly beautiful work. Communication was a bit challenging at times, but he continued to work on the project with patience and determination until we reached a design we were both happy with. I really appreciate ..."
tjkuhK
reseñado hace 17 días
"Thank you for this honest and generous feedback! I am absolutely thrilled you love the final design.
I sincerely appreciate your patience and I am already reviewing my process to ensure smoother communication next time. Your vision was key to this beautiful result.
I look forward to our next collaboration!
Best, Ivan"
Ivan Lagunas
respondido hace 16 días
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"Great work! Easy to work with, will most certainly do business again. "
cassandrY
reseñado hace 2 meses
"Ivan read the brief thoroughly, and discussed it with me before sending me his first design. The first design was so close to exactly what I wanted, it needed only one minor modification. I would recommend working with Ivan."
Cliente anónimo
reseñado hace 3 meses
"Thank you so much for the great review! It was a pleasure working with you on the Salvage Dog logo. I'm thrilled you are happy with the final design and I look forward to working with you again in the future."
Ivan Lagunas
respondido hace 3 meses