This is a brand for successful, bold, strong, ambitious audiences. Think of old world ideas of strength and power. Don't be afraid to think big and go for something that is a little bit ridiculous - this is a brand for those who are not afraid to stand out and make a statement with their displays. Exude elegance and grandiosity. Be daring, and unconventional. Evoke feelings of confidence. Think of mythologically strong characters, creatures, ideas, sculptures, that may appear elegant and powerful. What do you think of when you think of power, success, strength, ambition? Don’t be afraid to be ridiculous and bold to convey what comes to your mind when you think of that question. Examples: Stratton Oakmont, playboy bunny, Ralph Lauren polo, Versace, Mustang, Paramount, Spirit of ecstasy, Jaguar, marble sculptures.
Si usa tipos de letra que requieren licencia, confirme que el cliente esté de acuerdo con su uso. Por motivos de licencias, es mejor proporcionarle a su cliente información sobre cómo adquirir el tipo de letra en lugar de proporcionarle los propios archivos.
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