42: Real Health for Men
42: Real Health for Men (42HealthMag.com) is the first magazine of it's kind for men. Its mission is to provide men with the most cutting edge, interesting information related to natural health and fitness through an interactive digital platform.
42 will provide readers with the best natural health and fitness information for men with established interests in health, fitness, and alternative health. Readers will also have access to the information on the newest developments in preventive health, longevity, anti-aging, fat loss, and sustainable living.
This magazine will be published on an interactive, digital platform to bring the future of health to our readers.
Our target audience is male, ages 22-50, with established interests in health, fitness, nutrition, or sustainable living. The readers would be relatively tech savvy, as our readers will access this digital magazine via iPad, iPhone, or other mobile reading device.
Our audience will have an interest in anti-aging, longevity, tech gadgets, natural health, organic living, sustainable living, and products related to these trends.
Our magazine will offer dig beneath the surface content that goes beyond conventional, traditional thought and understanding. Readers would be open minded enough to seek this type of information.
Our website should relate the following: leading edge information, cutting edge technology, health, eco-friendly, future oriented, expertise, masculine, and trustworthiness.
*Please note that this is a unique men's health magazine in that we are not a bodybuilder or fitness magazine. We will focus on natural, organic, authentic health for men.
This magazine represents the future of health applied to men's lives, and the website design should speak to that population.
We have a logo that I will attach here. The sites that we tend to like are minimalist, clean, and cutting edge. Sites that we don't like are too busy with too much wordiness, too many columns, and too much business that detracts from the message.
We appreciate your creative ideas!
The site should offer images related to men and organic health as opposed to bodybuilding or the usual men's magazine. 42: Real Health for Men is the name of the magazine, which should be related on this page. The design should include tabs for "About" and "Media Kit."
Contact information for us is as follows:
Craig Koniver, MD
Lisa Benton, Psy.D.
None for the magazine. We do have an existing website for the other business at OrganicMedicineNow.com.
Menshealth.com is a good layout and I like these colors, but it's too busy.
Menwithpens.ca is a great layout with good colors. We like the minimalist look of apple.com and colourlovers.com.
If you can find a masculine way to present our logo and message within a minimalist, clean design, you'll be a winner for us!