Life Skills Academy
The company Tracey Mulry Group is aimed at developing programs which assist human development, in the areas of positive psychology, happiness, finance and life skills. We are developing the website as a front for our program which helps guide people through the challenges of everyday life. We do this to assist people in creating a more enjoyable lifestyle for themselves, also helping people value their jobs and families.
The demographic that we wish to be captured are those between the ages of 25-55, both male and female, parents and single adults alike. The market is an already existing market and would full under the heading of lifestyle development. The desired market would benefit from training in the areas of finance, family, job and leisure.
The aim of the website is to capture those looking for a program which assists in the areas mentioned above. This can be done by any medium (be creative!) as long as there is a reasonably structured professional setting.
The logo for the website is attached for you to use. Home/front page only.
Our other websites (http://www.challengeofhappiness.com) have had a large banner across the top with tabs underneath (the main developer has a weakness for the colour blue, this can be left to the designers discretion).
Also peoples emotions (eg. faces of those from all cultures and backgrounds) could be possibly used.
The design could be similar to the example website (http://www.challengeofhappiness.com) however still RECOGNISABLY different. (by no means a direct copy) Creative adaptations of possible design expected!