We're running a series of SEM campaigns to build our newsletter mailing list. We have developed a landing page that users will see when clicking on one of our targeted ads on Google. The page is currently flat and needs improved design.
Redesign our landing page using creative from our current "Depression"
landing page here: http://fyidepression.com/direct/depression.html
The goal of this page is to collect email addresses (no, we're not spammers)
- Keep placement of image, form and FAQ in same area.
- Improve the look. Your design should convey trust where individuals will be willing to give us their email address based on a single landing page.
- Design with a template in mind. We'll be swapping images, text, etc for additional newsletter subscribers (nutrition, sleep, etc)
- Stay consistent with current site feel, logos, etc. See: http://fyinutrition.com or http://fyidepression.com
Ultimately, we're encouraging people to sign up for our weekly newsletter. Here's some examples:
FYI Depression: http://us1.campaign-archive.com/?u=…d99da60aef
FYI Nutrition: http://us1.campaign-archive.com/?u=…dc44d95d6a