Did you check out our website? Did you read the cartoon?
Great! Then you'll understand that our main audience is sports enthousiasts like swimmers, bikers & runners.
We're building a tool for people who want to do sports to stay healthy & need a little help in to stay motivated.
But when you read between the lines (& we expect you to do) then you understood that the idea behind quantter can be applied to many kinds of activities. While a runner could use quantts to count his miles on the asphalt, a student could use quantter to count the pages he crammed.
Your challenge is to make this appealing to our main audience (think sports, think challenges, think motivation) while not alienating the outlier who wants to use quantter to do something unexpected like trainspotting or birdwatching.
This is how Quantter works:
When you do a healthy activity (e.g you run 5km) you collect points. We call those quantts. One quantt is represented by a 'square'. When you do more activities you get rewarded with more 'squares' which you can then tile together to fill a e.g. a large 100x100 area. For each activity you do you can be sponsored to raise money for a charity. That big 100x100 square is then like the million dollar homepage, but for charities.
Keywords: sports, swimming, triathlon, analytics, numbers, trends, clean, simple, friendly, inspirational, motivation, regularity