The home page should incorporate an area for a very simple description of the product, focused area with a picture/drawing of the product (maybe a video), an area for rotating testimonials, and a prominent Buy Now/Get Started type of button/link/element of some kind.
Please incorporate your take on a new navigation menu.
We currently have 6 menu options. To simplify it, I'd love to get down to 4 options, but the main thing is that we're looking for a little more creativity with the labels.
Menu structure commentary:
About - would like to keep something like this as a bio of the inventor... interested in a more creative label (like "The Man Behind The Shade" or something like that). This may not need to be a menu option, but just a link off the homepage.
Description - obviously we'll need something like this to include a description and installation instructions, but a more personable label would be nice.
FAQ - We need an option like this to address concerns/questions, but I've never been a fan of the FAQ acronym.
Testimonials - we'd rather have a rotating section on the homepage for this instead of a menu option.
Order - Maybe something more prominent for this... a Buy Now type of thing.
Contact - Contact information for the company.