FullSpeed.com is a destination for motorsports fans - we're building out a platform that will promote motorsports professionals online, while giving fans an opportunity to interact with these pros via a social network.
We are targeting the fans - people who love motorsports, either by participating via car racing at their local track or motocross riding on the weekends. These people are passionate about speed, cars, bikes and, oh yes, SPEED. They love the smell of exhaust fumes, sitting in the stands cheering on their favorite racer, or working on their bike/car so it's that-much-faster.
Our users span a demographic from young to older, they live in every state, from California to North Carolina, with little money to lots - what they share is the passion for racing.
We would like to create an edgy T-Shirt design that incorporates our logo (attached) and tag line: "Life @ FullSpeed". We will create an entire campaign around this concept, including T-Shirts, Video, Advertising, etc. We want it to create buzz when people are seen wearing it.
Please remember that FullSpeed is about ALL motorsports, so including a car or a bike alone will leave out part of our audience. It will likely need to be more abstract so it's not specifically car or bike-centric.
We've searched for designs that appeal to our vision, but haven't seen anything really unique or new, so I'm appealing to 99Designs to come up with something compelling.
We will keep it simple - mens white basic T-s to start, followed by a women's line, so it needs to appeal to both.
Thanks for taking the time to enter and submit your design for consideration!
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