We are a young law firm focused on assisting the side of truth and justice in numerous financial disputes including fraud cases, contract disputes, foreclosures and bankruptcy. We generally represent small businesses (less than 20 employees) and individuals. As younger attorneys from a smaller firm, we need to present ourselves as bold and competent (fresh, modern, sophisticated) from the first contact with the target audience. We office in uptown, a trendier neighborhood in Minneapolis, with an office in an unconventional older renovated building with skylights. We are frequently advocating in court rooms in front of judges for our clients.
Cuéntanos a qué tipo de público quieres llegar
We expect our branding to be seen by our clients as well as opposing counsel, court staff and judges. Clients are likely small businesses or individuals either dealing with financial distress or whose contract or statutory rights have been violated. Because of the non-client part of the audience, it is important that the logo remain professional.
I recently held a contest that resulted in the attached logo for the firm. Any slight modification would be acceptable. I believe the fonts used for the logo were Trajan pro (bold) and myriad pro (light).