Jedo is an events based social networking site that is being launched in the next two months. The site helps people find and share local events. It has similar ratings and review features as Yelp. The site will also have a mobile application launched later in the year. The site has a young, funky and community-hub feel to it.
It is an Australia wide site and the target market is all australians, but it will be promoted with the 18-25 demographic in the first 18 months.
The business card needs to utilise the existing logo and some of the design components of the site landing page (like the buildings and the road). The cards need to use the colours already established. The font used on the logo is vintage from da font. The files for the landing page and logo is attached.
The business card designs should explore both the blue on white angle and the white on blue (we're not sure which would work better).
The letterhead design needs to be simple and consistent with the business card design, although obviously the design needs to work on white background.