Vintage/Rubber Hose Style Package Design

Alimentos y bebidas

Hummii Snacks

https://hummii.com/

Points! [Rainbow Chocolate Candies]

Hummii invites YOU to "A Healthy+Yummii Snack Universe!" Our Rainbow Chocolate POINTS! are the next-generations M&M's with over 90% less sugar, 50% less carbs, & plant-based ingredients.

Target audience is; #1 Young Millennials & Older GenZers with disposable income that care about their health but also love a great indulgence/snacks with a trendy brand. They are on Tik Tok and like brands such as Dream Pops, OffLimits, Mid Day Squares, & Poppi #2 Health-Conscious Mothers purchasing for their Children/Families. They are on Instagram and shop in places like Whole Foods, Fresh Market, & Sprouts. Purchase the product because of the family-pack size + much healthier nutritionals then other comparable candies. #3 Fun but Healthy Individuals. They are very active but also love to not take themselves too seriously. Also on Tik Tok & Instagram but following more health/lifestyle related content. Enjoy the fun use of mascots on a healthy product and the fact it is extremely low in sugar. (Ages 17-55) Side Demographic: Snacks for Creators. (entrepreneurs, builders, animators, creatives, artists, athletes). Similar to how RedBull sells Energy/Adrenaline, the Hummiiverse will sell Fit Fun & a Universe that's free to build within. Locations: Mainly shoppers on the coasts with a primary focus on Los Angeles first & a secondary market focus on NYC.