Packaging for a diversified suite of high end homewares.

Zilatti

n/a

Leaf and Snail Incense Set

We are Zilatti, a home decor brand. We are launching an incense holder set aimed for people who value good design and quality. People who purchase our incense holders will enjoy and find beauty around them, finding happiness whilst enjoying an uncluttered life, aiming for sophisticated modern minimilism.
Our product not only serves the purpose of burning incense, however when not in use it will remain out on show as a decor item and viewed as a piece of art. People who use our incense holders will look forward to burning incense for calm, relaxation and happiness, possibly as part of their daily ritual and wind-down routine.
Our incense holders can be used in various locations, being in the home, office, beauty spa, yoga studio or retreat.
Our incense holders are not only aesthetic, but can hold religious, spiritual, meditation and cultural uses.
Our brand:
-We want to focus on quality and simplicity, rather than adding extra "cheap" features.
-Our items are functional and enjoyable to use, yet when not in use they are a beauty to look at and will form part of the homes decor.
"Less is more" philosophy, but not we are not complete minimalists either!
-Our products would be great as gifts too so, besides the quality of the product, the packaging will be a key element.
We position ourselves in the mid- to high-end range.
-Zilatti refers to quality+simplicity.
**We haven't had professional photography done yet, so attached is a simple photo of the product for your information.**

The target customer is +25 years old, male or female, although predominantly female home owners.
Target audience: design conscious consumer, willing to spend a little more to get higher quality products.
Our Target audience is wide fetching. People who use incense use it to practice yoga, to meditate, to unwind, to encourage emotional release, to deepen spirituality, to get inspired, to heighten awareness, to heal, to soothe.

Our products would be great as gifts, so besides the quality of the product, the packaging will be an extremely important key element. We are selling in a competitive marketplace so the packaging will also need to stand out above the rest and portray 'quality' and the feel that our product would be better purchased than the competition.
Our set includes a 26cm long leaf (5.5cm wide / 2cm high) with a snail 4cm long snail (1.5cm wide / 1.5cm high). These will be secured in EVA foam within the box to prevent damage.
We want a beautiful unboxing experience, so possibly a little added surprise element upon opening the box, maybe a burst of colour on the inner box, maybe a slogan on the inner lid similar to 'You Deserve This' (but not necessarily those words). We want the customer to feel SPECIAL when they open our product, we want them to have a beautiful vibe upon opening the box and the desire to leave great customer feedback. We really want that WOW factor whilst remaining high quality.
FOR EXAMPLE: Please see here some links to box inners that I quite like, as an example of what I am referring to:
https://www.pinterest.com.au/pin/29…203775584/
https://www.pinterest.com.au/pin/29…203455810/
https://www.pinterest.com.au/pin/29…203857181/
https://www.pinterest.com.au/pin/29…203775611/
https://www.pinterest.com.au/pin/29…203775608/

On the rear we need our barcode and Made in China.
We will be adding a product insert and this will contain further information on care instructions etc.
Our manufacturer has advised that the box should be about 29cm x 8cm x 3cm.

Our manufacturer has advised that the box should be about 29cm x 8cm x 3cm. (Attached are two files from the factory, however we are open to box ideas and we do not necessarily have to go with these samples).
The leaf is 26cm long x 5.5cm wide x 2cm high. The snail is 4cm long x 1.5cm wide x 1.5cm high. These will be secured in EVA foam within the box to prevent damage unless you have another suggestion, we are open to hearing them.
- Other design files for logo can be provided upon request. Happy to have our logo as black, or white.