We distribute content in the format of music and books.
¿Qué te inspira y qué diseño imaginas para tu empresa?
This is in essence a fictional PSA within a novel. The point of the PSA is to inform the public on a new scoring system, called Social Scoring. It is designed to be intelligible to anyone, literate or no, english-speaking or no. The poster is split down the middle, with a seemingly mirror image on both side. On one side, a woman holds a baby and buys diapers. The other side, the same woman holds her baby and is buying cigarettes. This would be, preferably, in a sort of run-down convenience store. Overlaid on each side are icons describing which is good (green check mark, happy emoji and green meter showing score going in right direction) and which is bad (red x, sad emoji and red meter with score headed down).
This could be using real life images or illustrations.
There will be minimal copy. Something to the effect of, at the top,
WHICH ONE ARE YOU?
and at the bottom,
KNOW YOUR SOCIAL SCORE
Not sure the sketch provided is helpful, but I'll attach anyway.
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