The main focus of this campaign is to relaunch an old campaign that worked really well - i.e. ”Return of Nacho De Luxe Chipotle” (see pic of old campaign attached). They really want this campaign to stand out from the ordinary!
The Guacamole in the middle of the plate is important to show one way or the other... See website http://www.tacobar.se for ideas!
The campaign meny must have a headline, product picture, price tag and the Taco Bar logo at the bottom to the right.
4 different formats must be produced:
1. Jpg, RGB-colorprofile 72-dpi, 1280 pix wide, 720 pix high
2. Jpg, RGB-färgprofil 72-dpi, 1280 pix wide, 768 pix high
3. Jpg, 1920*1080 same as above.
4. Same original but standing format 50*70cm for print!