Professionals in healthcare, information technology, emergency services and many other fields have credentials to maintain and continuing education hour requirements to fulfill.
Certce.com is a web application that takes the headaches out of keeping track of all this. Individuals can easily keep their certification and continuing education (ce) information in one place and get reminders about upcoming expirations and important information making renewal easier. Instructors have one place to keep track of information about courses taught, including who they were taught to and what material was presented. Employers can get information about expirations and ce's for all of their employees from one place.
Our clients are
1) professionals who are tired of scrambling to find continuing education information in email, on scraps of paper, and from disparate websites when it comes time to renew professional certifications, 2) Their instructors who are frustrated by having to re-mail ce certificates to every other person they taught to 6 months ago who lost the original certificate and sick of using paper and excel spreadsheets to track courses taught and to whom, and 3) employers who can't afford to lose work hours because employees' credentials have expired.
These will initially be younger audiences who are familiar with computers and the web, but the product should be accessible to all adult age groups and skill levels.
ADDED: 1/25 late: We like the responses received so far. I want to challenge anyone out there listening to offer a unique design with some art that says something about what we are trying to do, not just variants on the name and the letters CE.
ADDED 1/25: Can someone throw together something with a very simple little certificate with a checkmark (or something like it) over it indicating that it's taken care of?
We want a minimalist "web-2.0" style logo that people will remember and that makes you want to know more. Someone should see the logo with the name of the site and be able to make a quick guess about what we do.
-Font: slim, modern, sans-serif
-Colors: should evoke stability, calm. note: we do not have a website and color palettes are up in the air right now. Feel free to experiment.
-the logo should look professional and serious. no cartoons but not too fancy looking, either.
-Memorable. Innovative and modern without looking too trendy.
-We want some sort of image to go along with the name
-The logo should invoke the ease and simplicity of a previously dreadful task.
-The main logo should include the product name certce.com or CertCE.com, but the image should stand on its own.
What we don't want:
-We don't want out logo to overwhelm or be too off-putting. We aren't telling people everything about what we do with the logo, but it should help explain the idea.
-Please do not use stock images or clip art.
Print file format - .at (CMYK)
Web file format - .jpg and layered .psd (RGB)
Finally... we've worked with clients before and we get that people don't always know exactly what they want. We've described what we think we want, but don't be afraid to punt and show us something cool if you think it is in line with the overview and targets described above.