We are an existing supplier of underfloor heating equipment for the home and commercial establishments. We are launching a website where customers can purchase goods online.
Primarily we want to target the domestic market, making the logo and colours accessible for families.
However we are expecting trade purchases also so do not want to alienate the trade market.
You are given total freedom on colours and graphics. Just bear in mind these aims:
* Make the logo accessible to families.
* Do not alienate the trade sector with the graphics.
* Try to give the logo a 'warm' feeling.