We sell electronics to a broad range of customers in the United States. Our client base includes credit challenged individuals up through the middle class. We provide customers with the option to finance electronics when they're unable to get credit from one of the box stores. We offer high end, brand name products with rates that our customers can afford.
Our customers are looking to improve their lives by updating their home electronics. Many of our customers do not currently have computers in their homes, use VCR's, or still use tape decks for their music collection. These are customers not on the forefront technology who are looking for a reason to call in and modernize their home electronics. Our target audience includes people between the ages of 24 and 44. The majority of our customers have run into tough times with either high medical bills, job loss or divorce, which has limited their ability to get credit through traditional methods
We are looking for a logo that can be used in all of our ads. We want to avoid intimidating customers from calling and are looking for a playful and inviting logo that coincides with our customer friendly business model. Creativity is welcomed, this logo will also translate into our business cards, letterhead and mailing pieces. We're open to a variety of colors and looks, with the exception of greys, browns and black.