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We are primarily a photography business that specializes in shooting team and individual photos and producing various products such as trader cards, posters, memory mates, game tickets. Target audience would be twofold. My target audience are the at the association level, working with leagues to photograph their teams on a contractual basis. My direct customer is the parent of the child that I am photographing generally speaking. However I want to be more than just a photography company. I want part of my brand to be a sports service provider and I see my company evolving into one in which associations turn to for not only photographic services but also custom sports apparel.
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I hope to evolve this business into one in which I service teams and leagues. The service i currently provide is photography but I hope to be more than that in the near future. Possibly providing team wear and team brand specific products including sport specific equipment to tournament travel planning.
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