Launched by a renown International player in the travel industry field. AIRSAVINGS, is a World renown player in the airline industry. we provide our services to famous airlines around the World. We are launching a new service towards the traveler. This site is bringing a “Weather Guarantee”to the traveler. This means ,t hat for a fee, anyone could have its trip reimbursed if it rains too much or there is not enough sunshine. This is as creative and attractive as all the other services we have launched , so far.
Our audience are the 30 - 50 years old Male/Female, travelling mostly for leisure reasons. Travelling often with their families. They are looking to be compensated if their vacations are ruined because of weather.
This is a new market. The audience is Internet savvy.
We need to show the value for the money side of the service.
For this logo, we are looking for a Web 2.0 style, modern, very sleek, with an institutional look. It needs to transmit a feeling of security and comfort. The values of “weather”, insurance, and security, are the ones we are willing to transmit.
Letter and icon based logos are welcome.
The logo will need to be suitable for web and print.
There are no pre-existing ideas for the logo as this is a new service and brand, so we are open to all ideas you may have !
No cartoon, we want it to be standing out of the crowd, visible, readable, glossy, I would say.
An Illutrator file and JPEG format file will be required.