Our app is called BlueGestures, and it's a social networking productivity thingamajob utility. It is all about connecting to the world around you - controlloing your data, As well as re-purposed access to other sites, users will control their files, photos and music, and most importantly their friend lists.
BlueGestures is fun, slightly street and non-corporate. We're open to influences from ambient (music, stuff floating around you) and the sixties modern cool look (groovy, man) but also very open to other ideas. (Kinda like the whole wired magazine vibe.)
If they use Facebook or Twitter have an iPhone, Blackberry or G1, have visited sites like Mashables, TechCrunch, ReadWriteWeb, or Mahalo they are probably in our target market.
Source provided, in vector-based format
Works on dark or lightbackgrounds
Different, unusual, memorable
Icon must at least echo what the app is about, not be too abstract
Icon must have square corners
Corporate look and feel
A logo that's just text
Any text on the icon
Don't like the use of blue as a major colour, though it's fine with, e.g. greens and aquas Please don't add the standard apple shine and rounded corners to the final product. But please DO show the shine and round corners when you post. We want to see what the icons will look like when apple automatically rounds the corners and adds in shine
If the logo includes the word "BlueGestures" it should also have an identifiable widget that can be used alone without 'BlueGestures' as a part of it, which would be identifiable and memorable to users who have previously seen the full logo.
We also need the icon that the user selects to run the application. This should echo the logo somehow. I'll be generating a 57x57 icon for the phone and a 29x29 icon for spotlight and a 512x512 version for the app store from the vector-based PSD you supply.
iPhone application launch image
The first time the user starts the application they will be presented with the launch page. This launch page is secondary in importance to that of the icon but it also must convey similar qualities to that of the icon, I suspect that this page will include the icon in some way or another with some supporting design although I don't want to constrain creative flair and make this a requirement. The design of the launch page MUST contain the words 'discover.accept.connect' and will have to comply with the launch page specs from apple of 320 x 480 pixels. (examples i like for launch page Whrrl,beejive,ATT my wireless)