I'm an accountant that works with small businesses and individuals. I always make sure to do my absolute best work and strive to go above and beyond. I'm professional yet personable and not stuffy. Don't be afraid to be humorous as long as it's classy if that's possible.
Cuéntanos a qué tipo de público quieres llegar
Small business owners and well off individuals. I'm not competing on price, but quality.
The logo should fit nicely on my existing website.
Other than that be creative. The title of the business Mason CPA Tax & Accounting could be full, abbreviated, or partial if it makes sense. Whatever works and looks good.
Also if you put together a business card that would be awesome too but not required! (contact info can be found on my website and my name is Craig Mason)