We are a portrait studio specializing in children and families. Our target audience is women age 28-50. They are generally well educated with upscale aesthetic sense. Our studio is located in the Pacific Northwest and the culture here is laid back progressive. Our business is well established with a reputation for quality having been in business for over 30 years. Our clients place multi-thousand dollar orders. People and relationships are important to them. Word descriptors that people have used for our photographic style are: storytelling, whimsical, magical, focused and gentle.
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We want to keep the "H" that we have been using for a number of years but the overall logo with the "HAUGEN'S" stamped over the H is looking out of date and it is limiting. There are times where we must separate the H from the Haugen's (when it is imprinted on packaging, for instance), and it is difficult to know how to keep the integrity of the logo alive. We are planning to use Teal as the main color with cream, black and silver for our packaging.
Haugen's is our name and the main thing that I want featured but I would like to be able to include "Galleri Portrait Studio" in some applications.
I have uploaded two versions of our current logo so you can see what we have been using plus the H alone. We like the H beveled and embossed.
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