We are looking for a new logo for the company. Right now we have a simple logo using a puzzle piece (which is supposed to represent a person) and lowercase Myriad Pro Bold font. The new logo needs to represent new, easy, strong, innovative, modern, bold. The overall message we want our logo to convey to your audience is - "The latest new proven technology to make the web site marketers job easy and lucrative." We are developing a new corporate website that will have the bright and bold look of sites like http://www.mailchimp.com and http://www.zendesk.com. The new logo would have to be a home in environments like these.
The monetate positioning is = We are the leading independent provider of testing, targeting and personalization for web sites.
Again Monetate is the new guy on the block and therefore needs to reflect that. Easy, Fast, New, Bold. Monetate optimizes the user experience therefore helping companies deliver more relevant content which equals greater customer satisfaction and higher revenues.
** Finally unlike many companies at this early stage we actually have our name registered. Therefore we can use the "R" for registered trade mark.