Our name, Threat Spectrum, is taken from the security/military term "CBRN Threat Spectrum", referring to the wide range of Chemical, Biological, Radiological and Nuclear threats a target is exposed to, along with the fact we deal in various spectra of light (visible, infrared). We are also not limiting ourselves to just video cameras, also designing other physical security networking devices and sensors.
Cuéntanos a qué tipo de público quieres llegar
Our customers are military, ex-military civilian contractors, cops, and industrial security installers. The Industry is Physical Security.
We need a corporate logo that will be used on our website, business cards, letter heads and other branding materials. The only real requirements are that the logo should contain the name "Threat Spectrum" and it should be portable/readable on smaller materials such as business cards and letter heads as well as our website.
The Industry is Physical Security, and our product image is meant to convey keywords such as ruggedness, built-like-a-tank, robust, hi-tech, space-age, battle-tested, bullet-proof, etc. So, animated cutesy or frilly cartoons won't do us much good. An obvious, and somewhat tired design use by companies in the thermal cam biz is to just have the name over a rainbow color bar, so we are looking for something other than that, or that incorporates it in a unique way.