We're a developing community focused on providing the best free stuff, free samples, and other great deals to our members. We need a logo that's conveys our core message, is fun and lively, and can act as the centerpiece to our brand.
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Our target demographic is mostly female, aged 21-40. Our audience loves saving money, getting deals, and taking advantage of quality freebies.
Our logo should be fun and should tie in with our name. Our tentative tag-line is "It Pays to Be Free Minded". Good logo variations can play off of the "minded" part and also, obviously, the "free" part.
We're looking for a color scheme that's based on a red palette with some tan colors mixed in. We are open to other color schemes if you feel it would convey our message more effectively, but that's what we've settled on so far. Check out yelp.com for an example of a similar color scheme (although not necessarily logo or general design style).