Concurso completado

Logo Challenge - One Modified B&W Letter in a Circle

Khollins necesitaba un nuevo diseño de logotipo y lanzó un concurso de diseño en 99designs.

Un ganador ha sido elegido entre 125 diseños de 46 diseñadores freelance.

125
propuestas
46
diseñadores
1
ganador

Cómo Khollins comenzó su viaje en logotipos

Nombre de la empresa

The Canal Group

Descripción general

We are a private investment firm with holdings in diverse areas including commercial real estate, securities, medical devices, technology and other businesses where design is important. We are admirers of industrial design, aesthetics, and a graceful simplicity that can be expressed in a multitude of formats.

Cuéntanos a qué tipo de público quieres llegar

The audience is anyone we work with. The challenge is that the audience is not homogeneous. We can work with a retail customer on Monday, an institutional customer on Tuesday, and an investor on Wednesday. We need a design program simple and flexible enough to work with all of them. We believe we've found a model, but we need help executing it for our purposes.

Requisitos

The model we're interested in following is the design scheme being used at Monocle (see http://www.monocle.com ). Monocle is a magazine, but they also co-brand clothing, luggage, and other odds and ends. They have a simple button-like logo of a modified "M" in a circle. We like how they are able to adapt their typeface (Plantin) and their simply designed, color-agnostic logo to just about anything. It gives them a lot of flexibility to see where the brand takes them. We would like to pursue a similar scheme. The name of the firm is "The Canal Group", and we'd like a similar, modified "C" letter logo within a simple circle, executed in B&W. The hard part is how to best execute a simple letter "C" within a circle, but modified in such a way that it is expressed in a continuous line. Monocle expresses a monocle shape at the base of the middle of the letter "M". We cannot figure out how to express the concept of canal or water in a similar vein with the letter "C". That is why we have turned to more talented lights than ours!

Paquete personalizado

USD295

Destacados gratis

  • Concurso abierto
  • Ronda rápida

Archivos finales

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