My company, TAMM Net, Inc., started in August and is very small. We are an outsource provider of reimbursement analysis, planning, and executions for the start-up medical device companies. Our other services include: fund raising (angle, private equity, and bank), obtaining government funding for clinical trials, distribution to closed CHANNELS like Kaiser Permanente, and distribution through traditional retail channels like Walgreen's. I have an existing, expanding network of independent consultants working with me on projects and long term. Some other key words include: CONNECT & SCOPE & DEPTH, Trade Affairs, government accounts, Business Development, Healthcare, Managed Care, Strategy, and consulting.
Here are web sites of my competition. I hope you can see the bar is not too high.
http://vcgassociates.com/Default.aspx, http://www.inventivhealth.com/, http://www.medcommtech.com/, http://www.campbellalliance.com/,
Start-up medical device companies. Other service providers to small medical device companies.
A professional looking logo in multiple file formats including at least gif, jpg, and large file size is not a problem. I will use this to on my web site, brochures, and stationary. The logo should portray competence, Trust, confidence, and capability. It might give the impression of nationwide coverage or a network of individuals. It should not be too big and should portray a quite sense of implicit trust.