The Wisebud system is used to detect people crowds within cities in real-time. Imagine a dynamic map that would display how crowds of people gather around most visited places in the city at any given moment of time. The purpose of this system is to provide insight into how crowds behave, what people like doing most, where did they come from and where are they going, and respond to this by taking real-time actions. The system targets businesses and enterprises that make use of Big Data, such as MNO's, retailers, etc. - mostly medium-large companies.
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Diseño de inspiración
We would describe ourselves as "laid-back professionals", as in we solve very advanced problems in the IT industry for large corporate clients but maintain a youthful sense of humor and confidence along the way. Two approaches could be taken in terms of the Wisebud project logo - either "laid-back" youthful icon (think something abstract with sun glasses and a grim exerting professional confidence, as in, "I know what I am doing and I am the best at it", a la Wise Buddy) or strictly professional with values of excellence and perfection across the board. Both approaches are welcome and either way they should be modern, abstract and professional. Combinations of white/silver, red, black are expected as the design should be clean and smooth. The word "Wisebud" itself is not mandatory within the logo if the icon can portray the idea on its own. Some tags for context could be "map", "pin", "IoT", "smart city".
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