Juice up our brand with a new logo

Church Juice

Energizing Church Communications

We provide free resources and consulting to churches across North America in the field of communications and marketing. Primarily, our current audience is middle-aged men and women who serve as administrators, pastors, etc. Secondarily, and our growing target audience, is younger 20s and 30s men and women who are entering the communications field. Often, for both audiences, these are secondary roles to their job title.

We want to convey in a fun & creative way that we are a consulting agency who helps churches in the area of marketing and communication. We like using bold, flat colors with illustrative creativity.

We've removed our current logo from the earlier brief because we want the designer to be creative—we're attached to nothing from our current logo aside from the name itself.

What we dislike about our current logo:
Lacking hierarchy/No separation between words; No identifiable mark; Wordmark doesn’t work in every situation; no other formats/layouts; Lacking variation in weight/hard to easily scan