Club Metrics is the Nectar™ of the clubbing industry in the UK, rewarding consumers whilst providing promoters with customer intelligence built from an individual’s personal lifestyle profile.
Our target audience is made up of two different demographics: the B2B market with our consumer profiling and the consumer market with our loyalty rewards scheme. This should be reflected in the design being professional in nature yet fresh and innovative, installing trust in the brand to the consumer.
- Brandable: Brand identity must be able to stand out and be used separately.
- Suitable for use across wide variety of media including on our website, business cards, print advertisements, letterheads and loyalty cards.
- The logo should work well on both light and dark backgrounds.
We are VERY OPEN to your creativity and new ideas in making us stand out in the marketplace.