We are three guys (two developer nerds and one business wonk) building some very neat, cutting-edge web services--hence the inclusion of "software-as-a-service" (saas) in our name. The services are advanced, but also accessible and affordable, targeting small-to-midsized e-commerce enterprises and giving them the same tools that their much bigger competitors have. In essence, we're leveling the playing field for our clients to succeed and stand equal footing with the big boys--hence the inclusion of "aspire" in the name.
Our flagship product is a personalization engine, that clients can use to auto-generate product recommendations similar to what Amazon does. The product will have it's own brand name. As will future products that will roll down the pipeline. So, Saaspire is the corporate identity.
The company culture is very open, straight shooting, and hard-working (like most start-ups). We're passionate about our products spend a lot of time making sure that we are giving our clients the best possible services. We don't like corporate bull and unnecessary process. And, in many ways, we expect our clients to be like us, focused on delivering great results.