The logo would be printed in black and white on the top of a light bulb. Circles are nice but not necessary. See bulb tops images for examples. We would want just the logo on top of the bulb, not any technical info unlike other bulbs.
I would like this logo to be simple and modern, strong/bold but not too corporate, and would love to add an element of playfulness. It should scale easily from a low resolution (Instagram logo, low DPI printing on top of a bulb) to a higher resolution (website, facebook, box printing, etc.). We are open to multiple variations on the same theme, like this: https://99designs.com/profiles/veec…ns/1197483
We are open to licensing a font if necessary, but please use your creativity.
I have attached some pictures of bulb prototypes. I have also attached a big PDF with a bunch of logos I like, with my comments. It includes the existing logo, which needs work and can be changed completely. Please review those materials.
This logo should look great in black and white, but I also welcome any suggestions on a brand color identity and colored logo.