The main concept of this business is going to be:
Flou is a creative boutique specialized in pet photography that looks to capture in the most pure and natural way possible the personality of your best friend.
"Flou" comes from French and means fuzzy, cute, referring for a puppy dog.
Even though its a business from Brazil, and everybody here speaks portuguese, the main public that we are trying to focus is people that at least know what "pet photography" in english means, other than put "fotografia de pets" how would be the correct to put in portuguese.
It is a brand new photography business, I'm the photographer with a couple more people, I plan on going to this town to do shoots exclusively. And my plan is to create a brochure, and business cards to leave at pet shops to promote the brand new business. The main focus of the business is the class A that would spend at least $1100 or more on a shoot of their little pet. I want something that can attract this public which is a different type of public that worries about status, and quality of the product rather than price. And its a public that already spend a good amount of money on their pet and are willing to pay for something of good quality.
I haven't thought about the colors yet, but anything goes, i want ideas and good color combinations, if there were any.
I want to show all the emotion and love through this brand. A layout I have in mind is something with the FLOU big and the "pet photography" small somewhere.