This is a trendy, stylish site for people to ask the public for fashion tips. The site is clean, easy to use, and fun. It has a stylish look to it while still being fun and accessible (we don't want ppl to be self-conscious in asking for fashion advice).
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Targeting a set of people who either think of themselves as stylish or want to be more stylish, so clearly fashion and to some extent vanity are a part of their personality. Most of the users will be teens and young adults.
The name of the site is Crowd Fashionista, and the logo should most importantly exude style (i.e. focus on the Fashionista part). It should also look fun and accessible. The site is a way to ask the public for fashion advice, so if there's a way to work the crowd-sourcing aspect into the logo while still looking stylish, that's a nice-to-have but not at all a requirement. The logo should also have a color scheme that is relatively extensible to the rest of the site.