Here are a few bullet points regarding our new brand. We hope that it will give you enough inspiration!
-We are starting a new company selling homeware/kitchen utensils.
-We are launching our first product, a cocktail shaker set but our next products will not necessarily be related to barware.
-We want to focus on quality and simplicity, rather than adding extra "cheap" features.
We want to propose no fuss items, that are enjoyable to use, not just nice to look at. "Less is more" philosophy, but not we are not complete minimalists either!
Our products would be great as gifts too so, besides the quality of the product, the packaging will be a key element.
Have a look at the brand "Malle W Trousseau". We share similar values to them.
-We will be selling online.
-Target audience: design conscious consumer, willing to spend a little more to get higher quality products,
-Price range : mid-range but we want our brand to be perceived as good quality, higher-end.
-Twice Element refers to quality+simplicity as well as us, the two creators behind the brand.
Thank you so much! Feel free to ask further questions.