Optimax is a Marketing Services Firm or Marketing Agency specializing in new customer acquisition. Our methodology is a new paradigm in marketing. In today's crowded consumer market, the days of the one-hit punch to acquire a new customer is just about over. Today a business must first CONNECT with a Consumer and the brand must resonate with them. Then the business must Engage the Consumer in their brand via content which may be delivered by social, email, mobile or traditional and direct marketing. Then and only then can they successful Acquire a new customer. Optimax manages this entire process for our business clients including: Brand Strategy, Creative Execution, Consulting, Lead Generation, Customer Acquisition, Email, Social, Mobile, Direct Mail, SEO, PPC, Website Design, App Development, Sales Automation, Etc.
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APPROACH / PHILOSOPHY
In today’s face paced marketing environment you can no longer count on the quick hit approach to customer acquisition marketing. At Optimax Marketing we build brands over time but deliver sales on time by following a revolutionary formula. ENGAGE. CONNECT. ACQUIRE.
ENGAGE. To keep up, you can’t slow down. You have to always be moving. Thinking. Engaging prospects in your brand and your philosophy. You have to create a brand that can stand the test of time and build credibility.
CONNECT. You have to be relevant and resonate. You have to communicate. Form relationships. And foster them. You have to withstand social media influence and triumph with social media endorsement. And you have to always be a step ahead in testing new mediums and channels, so that you’re never left behind.
ACQUIRE. With a credible brand and a relevant relationship in place then and only then can you make the pitch, offer the promotion and make the acquisition.
At Optimax Marketing, it’s our job to provide creative solutions to give you a leg up on your competition, to not just keep you in the new marketing game, but to help you lead the way. We’re in the business of building your business from brand strategy to creative execution, prospect engagement, communication and customer acquisition. If you succeed, we succeed. It’s just that simple.
Optimax Marketing. ENGAGE. CONNECT. ACQUIRE.