We're looking for a strong design concept for a print of Casino Royale by Ian Fleming. It should represent themes, characters or events from the book in a strong, silhouette style. This is the book and not the film script, so you should definitely AVOID anything that's identifiably from either of the films of the same name, and their marketing materials. That means no gun barrel spiral, no '007' with the 7 as a gun, no identifiable actor faces etc etc. There's plenty to work with in the original story to create your own original concept.
If you've read the book, this will be an advantage to you; we will be most impressed by concepts that have immediate appeal but also a subtle edge that only true fans will understand.
We are prepared to use some colour but it should add something that mere silhouette cannot. We don't want to just colour in part of something which actually works in black and white. Be wary, too, of using too much detail as the spaces between the words and paragraphs will scramble your image outlines a little and make intricate shapes indistinct or unclear. Browse our website to get an idea of the sort of broad shapes which work best.
Some other guidelines:
Generally, if you need thin lines, they should be straight and horizontal. Curved and/or vertical thin lines will be hard to implement without scrambling the text and/or breaking up columns.
Make use of the silhouette style, don't fight it. Our "Clockwork Orange" design is an excellent example of this - the shirt, glass, milk and background work together without requiring a third colour.
Less is more. A clever concept done simply is ten times as powerful as an intricate design that shows off your amazing detailing skills. As a rough guide, the print is likely to be roughly equally text and space, and portrait orientation is usually preferred.
If you want to make the title central to your design that's fine. It will quite possible be incorporated somehow anyway.
PLEASE DO NOT SUBMIT CONCEPTS THAT LOOK LIKE THE FINISHED ITEM.
We want to see your shapes as plain vector art, not what the finished product will look like. The positions of dialogue, chapter headings and suchlike mean the precise implementation of your concept will happen at our end. Don't make extra work for yourself! Just send over your best ideas.