Cómo janine.hummel comenzó su viaje en banner publicitario
¿Cómo se te conoce?
Agency Finc3 for: "Du musst kämpfen"
¿A qué sector dirías que pertenece tu empresa?
Comunidad y sin fines de lucro
Cuéntanos a qué tipo de público quieres llegar
"Du musst kämpfen" is an initative for cancer patients. The non-profit institution was founded based on the illness history of Jonathan „Johnny“ Heimes, a former tennis talent and his friend Andrea Petkovic, a now worldwide known tennis player.
The goal of the non-profit is to raise awareness for the illness and at the same time collect money to support other cancer patients. Donators to the cause receive a bracelett.
¿Qué te inspira y qué diseño imaginas para tu empresa?
Our client is a non-profit organization founded by Jonathan Heimes who fighted against his cancer for a long time in collaboration with Andrea Petkovic a famous tennis talent. During his long fight against cancer he gives the motivation bracelet to other kids fighting against the same fate. Now the foundation “Du must kämpfen” supported by successful soccer teams and other professional athletes continues to fight against cancer and collects donations for children suffering with cancer.
What is our goal?
Activate people to donate and buy the Motivationbracelet as well as generating public attention for the foundation. For that, we need three standard IAB Display Ads (160 x 600; 728 x 90; 300 x 250).
Please deliver the ads as a PSD/JPG.
Our design preference: We like to have a clean design without working with too much images.
Please find further design information, images and text information in the attached briefing folder.
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